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Social Media Analytics Platform - Frontend Documentation

Table of Contents

Overview

A React-based web application for social media analytics using DataStax Astra DB and Langflow integration. The frontend provides intuitive visualization and analysis of social media engagement metrics.

Pages

Landing Page

Purpose

  • Entry point for the application
  • Showcase project capabilities
  • Display team information
  • Navigation to analytics dashboard

Key Components

Header Section
  • Navigation bar with logo and menu items
  • Hero section with engaging headline
  • Call-to-action button
  • Brief project description
Features Section
  • Card-based layout highlighting functionalities:
    • Real-time social media analytics
    • GPT-powered insights
    • Custom metric tracking
    • Data visualization
Team Section
  • Team member cards containing:
    • Profile pictures
    • Names and roles
    • Brief descriptions
    • Professional profile links (optional)
Footer
  • Quick links
  • Contact information
  • Hackathon information

Analytics Dashboard

Purpose

  • Visualize social media engagement metrics
  • Analyze post performance across content types
  • Enable data-driven content strategy decisions

Key Components

Dashboard Header
  • Date range selector
  • Post type filter (Reel, Carousel, Static Image)
  • Refresh data controls
  • Export options (CSV/JSON)
Performance Overview Cards
Post Distribution Card
  • Breakdown of post types
  • Total post counts by type
  • Visual representation (pie/donut chart)
Engagement Summary Card
  • Total likes, shares, and comments
  • Average engagement rates by post type
  • Trend indicators
Data Visualization Section
Post Performance Chart
interface ChartConfig {
  xAxis: string;  // Date_Posted
  yAxis: string;  // Engagement metrics
  series: {
    type: string;
    data: number[];
  }[];
}

Features:

  • Line/bar chart visualization
  • Toggle between metrics
  • Hover tooltips
  • Color-coded by Post_Type
Post Type Comparison
  • Bar chart comparing metrics
  • Separate bars for engagement types
  • Visual hierarchy for performance
Data Grid
  • Sortable and filterable table
  • Columns:
    • Post_ID
    • Post_Type
    • Date_Posted
    • Likes
    • Shares
    • Comments
    • Engagement Rate
  • Search functionality
  • Pagination (50 items per page)
Analytics Insights Panel
  • GPT-generated insights:
    • Performance Patterns
    • Top-performing post types
    • Engagement rate trends
    • Best posting times/dates
    • Strategic Recommendations

Data Integration

Dataset Structure

interface PostData {
  Post_ID: string;
  Post_Type: 'Reel' | 'Carousel' | 'Static Image';
  Likes: number;
  Shares: number;
  Comments: number;
  Date_Posted: string;
}

interface EngagementMetrics {
  totalEngagement: number;  // likes + shares + comments
  engagementRate: number;   // totalEngagement / average engagement for post type
  performanceScore: number; // weighted score based on engagement metrics
}

State Management

interface DashboardState {
  posts: PostData[];
  dateRange: [Date, Date];
  selectedPostTypes: string[];
  sortBy: string;
  sortOrder: 'asc' | 'desc';
  currentPage: number;
  filters: {
    search: string;
    minEngagement?: number;
    maxEngagement?: number;
  };
}

API Integration

  • Endpoint: /api/posts
  • Query Parameters:
    • startDate: ISO date string
    • endDate: ISO date string
    • postTypes: Array of post types
    • page: Page number
    • limit: Items per page
    • sort: Sort field
    • order: Sort order

Technical Specifications

State Management

  • Redux or Context API for global state
  • Local state for component-specific data

Design Guidelines

Color Palette

  • Primary: #2563EB (Blue)
  • Secondary: #3B82F6 (Light Blue)
  • Accent: #EAB308 (Yellow)
  • Background: #F8FAFC (Light Gray)
  • Text: #1E293B (Dark Gray)

Typography

  • Headings: Inter
  • Body: Roboto
  • Monospace: Source Code Pro

Component Styling

  • Padding: 1rem (16px)
  • Border radius: 0.5rem (8px)
  • Shadow: 0 4px 6px -1px rgb(0 0 0 / 0.1)
  • Transitions: 150ms ease-in-out

Responsive Design

  • Breakpoints:
    • Mobile: 320px - 480px
    • Tablet: 481px - 768px
    • Desktop: 769px+
  • Mobile view: Stack cards and charts vertically
  • Tablet view: 2-column grid for cards
  • Desktop view: Full dashboard layout with sidebars

Implementation Notes

Performance Optimizations

  • Implement lazy loading for dashboard components
  • Use virtualization for large data grids
  • Cache API responses
  • Optimize images and assets

Security

  • Implement authentication if required
  • Sanitize data inputs
  • Secure API endpoints

Accessibility

  • ARIA labels
  • Keyboard navigation
  • Color contrast compliance
  • Screen reader compatibility

Testing Strategy

  • Unit tests for components
  • Integration tests for API calls
  • End-to-end testing for critical paths
  • Performance testing for data-heavy operations