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Releases: InteractiveAdvertisingBureau/Taxonomies

Ad Product Taxonomy 2.0

18 Oct 13:42
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New values

Unique ID Parent ID Name
1000 1000 Ad Safety Risk
1001   Adult Products and Services
1002   Alcohol
1488 1487 Astrology
1083 1082 Browser Extensions
1049   Cannabis
1260 1259 Casual Relationships
1363 1361 Contests
1259   Dating
1262   Debated Sensitive Social Issue
1291   Dieting and Weightloss
1084 1082 Downloadable Utilities
1263   Durable Goods
1361   Gambling
1364 1361 Give Aways
1310 1306 Multi-Level Marketing
1448   Non-Fiat Currency
1309 1306 Online surveys
1214 1123 Personal Care
1474   Politics
1487   Religion & Spirituality
1261 1259 Serious Relationships
1519   Sexual Health
1544   Tobacco
1087 1082 Toolbars
1367 1361 Virtual Betting
1576   Weapons and Ammunition

Other notable changes

  • Apps moved to their respective categories (Ie. Education Apps moved to Education and Careers)
  • Auto Ownership changed to Vehicles
  • Retail moved to T2
  • Industrials moved to T2
  • Experiences and Events moved to T2
  • Edible removed from CPG
  • Non-edible removed from CPG
  • Automotive removed from CPG
  • Removal of specific furniture items
  • Removal of specific hardware supplies
  • Removal of life events
  • Addition of metals to T1
  • Removal of Software T1
  • Removal of specific sporting goods equipment
  • Reduced number of Tiers from 5 to 3
  • Significant reduction in row count

IAB Tech Lab Taxonomies Repository

01 Aug 21:04
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This is the first baseline release for this repo. It represents IAB Tech Lab Taxonomies as they exist as of Aug 1, 2023 with no changes.