diff --git a/app/views/landing_page/blocks/_metadata.html.erb b/app/views/landing_page/blocks/_metadata.html.erb
new file mode 100644
index 0000000000..4cacefc170
--- /dev/null
+++ b/app/views/landing_page/blocks/_metadata.html.erb
@@ -0,0 +1,21 @@
+<%
+  page_title = @content_item.title
+  page_title = block.data["title"] if block.data["title"]
+
+  page_description = @content_item.description
+  page_description = block.data["description"] if block.data["description"]
+
+  featured_image = image_path(block.data["featured_image"])
+
+  url = "https://www.gov.uk" + @content_item.base_path
+%>
+<% content_for :extra_headers do %>
+  <meta name="description" content="<%= page_description %>" />
+  <meta property="og:title" content="<%= page_title %>">
+  <meta property="og:description" content="<%= page_description %>">
+  <meta property="og:url" content="<%= url %>">
+  <meta property="og:image" content="<%= featured_image %>">
+  <meta property="og:site_name" content="GOV.UK">
+  <meta name="twitter:card" content="summary_large_image">
+  <meta name="twitter:image:alt" content="<%= block.data["featured_image_alt"] %>">
+<% end %>
diff --git a/lib/data/landing_page_content_items/be_kinder.yaml b/lib/data/landing_page_content_items/be_kinder.yaml
index b1e2e14a5d..42e79d93be 100644
--- a/lib/data/landing_page_content_items/be_kinder.yaml
+++ b/lib/data/landing_page_content_items/be_kinder.yaml
@@ -31,6 +31,11 @@ navigation_groups:
   - text: Be thankful
     href: "/landing-page/be-thankful"
 blocks:
+- type: metadata
+  featured_image: landing_page/placeholder/desktop.png
+  featured_image_alt: a grey placeholder image
+  title: "Add title here to override Whitehall"
+  description: "Add description here to override Whitehall"
 - type: main_navigation
   navigation_group_id: Top Menu
 - type: hero
diff --git a/lib/data/landing_page_content_items/be_thankful.yaml b/lib/data/landing_page_content_items/be_thankful.yaml
index 82fef4f14b..4f390001a4 100644
--- a/lib/data/landing_page_content_items/be_thankful.yaml
+++ b/lib/data/landing_page_content_items/be_thankful.yaml
@@ -31,6 +31,11 @@ navigation_groups:
   - text: Be thankful
     href: "/landing-page/be-thankful"
 blocks:
+- type: metadata
+  featured_image: landing_page/placeholder/desktop.png
+  featured_image_alt: a grey placeholder image
+  title: "Add title here to override Whitehall"
+  description: "Add description here to override Whitehall"
 - type: main_navigation
   navigation_group_id: Top Menu
 - type: hero
diff --git a/lib/data/landing_page_content_items/donate_to_charity.yaml b/lib/data/landing_page_content_items/donate_to_charity.yaml
index 7a0d7433f0..08a9f98572 100644
--- a/lib/data/landing_page_content_items/donate_to_charity.yaml
+++ b/lib/data/landing_page_content_items/donate_to_charity.yaml
@@ -31,6 +31,11 @@ navigation_groups:
   - text: Be thankful
     href: "/landing-page/be-thankful"
 blocks:
+- type: metadata
+  featured_image: landing_page/placeholder/desktop.png
+  featured_image_alt: a grey placeholder image
+  title: "Add title here to override Whitehall"
+  description: "Add description here to override Whitehall"
 - type: main_navigation
   navigation_group_id: Top Menu
 - type: hero
diff --git a/lib/data/landing_page_content_items/exercise_more.yaml b/lib/data/landing_page_content_items/exercise_more.yaml
index 5970e613cf..64300ea7dc 100644
--- a/lib/data/landing_page_content_items/exercise_more.yaml
+++ b/lib/data/landing_page_content_items/exercise_more.yaml
@@ -31,6 +31,11 @@ navigation_groups:
   - text: Be thankful
     href: "/landing-page/be-thankful"
 blocks:
+- type: metadata
+  featured_image: landing_page/placeholder/desktop.png
+  featured_image_alt: a grey placeholder image
+  title: "Add title here to override Whitehall"
+  description: "Add description here to override Whitehall"
 - type: main_navigation
   navigation_group_id: Top Menu
 - type: hero
diff --git a/lib/data/landing_page_content_items/goals.yaml b/lib/data/landing_page_content_items/goals.yaml
index 3bbad4ab64..dc5415af98 100644
--- a/lib/data/landing_page_content_items/goals.yaml
+++ b/lib/data/landing_page_content_items/goals.yaml
@@ -19,6 +19,11 @@ navigation_groups:
       - text: Be thankful
         href: "/landing-page/be-thankful"
 blocks:
+- type: metadata
+  featured_image: landing_page/placeholder/desktop.png
+  featured_image_alt: a grey placeholder image
+  title: "Add title here to override Whitehall"
+  description: "Add description here to override Whitehall"
 - type: main_navigation
   navigation_group_id: Top Menu
 - type: hero
diff --git a/lib/data/landing_page_content_items/homepage.yaml b/lib/data/landing_page_content_items/homepage.yaml
index b11c061709..64529cd081 100644
--- a/lib/data/landing_page_content_items/homepage.yaml
+++ b/lib/data/landing_page_content_items/homepage.yaml
@@ -19,6 +19,11 @@ navigation_groups:
       - text: Be thankful
         href: "/landing-page/be-thankful"
 blocks:
+- type: metadata
+  featured_image: landing_page/placeholder/desktop.png
+  featured_image_alt: a grey placeholder image
+  title: "Add title here to override Whitehall"
+  description: "Add description here to override Whitehall"
 - type: main_navigation
   navigation_group_id: Top Menu
 - type: hero
diff --git a/lib/data/landing_page_content_items/learn_something_new.yaml b/lib/data/landing_page_content_items/learn_something_new.yaml
index 3d7b6529ab..1ea1db4a58 100644
--- a/lib/data/landing_page_content_items/learn_something_new.yaml
+++ b/lib/data/landing_page_content_items/learn_something_new.yaml
@@ -31,6 +31,11 @@ navigation_groups:
   - text: Be thankful
     href: "/landing-page/be-thankful"
 blocks:
+- type: metadata
+  featured_image: landing_page/placeholder/desktop.png
+  featured_image_alt: a grey placeholder image
+  title: "Add title here to override Whitehall"
+  description: "Add description here to override Whitehall"
 - type: main_navigation
   navigation_group_id: Top Menu
 - type: hero
diff --git a/lib/data/landing_page_content_items/tasks.yaml b/lib/data/landing_page_content_items/tasks.yaml
index 47b51c91cd..1b710f0cff 100644
--- a/lib/data/landing_page_content_items/tasks.yaml
+++ b/lib/data/landing_page_content_items/tasks.yaml
@@ -31,6 +31,11 @@ navigation_groups:
   - text: Be thankful
     href: "/landing-page/be-thankful"
 blocks:
+- type: metadata
+  featured_image: landing_page/placeholder/desktop.png
+  featured_image_alt: a grey placeholder image
+  title: "Add title here to override Whitehall"
+  description: "Add description here to override Whitehall"
 - type: main_navigation
   navigation_group_id: Top Menu
 - type: hero