diff --git a/src/commands/link.ts b/src/commands/link.ts
index f2522c3..017c421 100644
--- a/src/commands/link.ts
+++ b/src/commands/link.ts
@@ -118,7 +118,7 @@ export const command: CommandV2 = {
 
           await channel.send({
             content: `Linked \`${tvdbSeries.name}\` to <#${channel.id}>`,
-            embeds: [await buildShowEmbed(imdbId, tvdbSeries, show.destinations)]
+            embeds: [buildShowEmbed(imdbId, tvdbSeries, show.destinations)]
           })
 
           messages.push(`Linked show \`${tvdbSeries.name}\` (${imdbId})`)
diff --git a/src/commands/post.ts b/src/commands/post.ts
index 945e03e..e4f56f0 100644
--- a/src/commands/post.ts
+++ b/src/commands/post.ts
@@ -1,4 +1,4 @@
-import { type Channel, type ChannelManager, ChannelType, type ChatInputCommandInteraction, Collection, PermissionFlagsBits, SlashCommandBuilder, type TextBasedChannel, type ThreadChannel } from 'discord.js'
+import { type Channel, ChannelType, type ChatInputCommandInteraction, Collection, PermissionFlagsBits, SlashCommandBuilder, type TextBasedChannel, type ThreadChannel, type APIEmbed } from 'discord.js'
 import client from '../lib/prisma'
 import { type CommandV2 } from '../interfaces/command'
 import { ProgressMessageBuilder } from '../lib/progressMessages'
@@ -97,8 +97,11 @@ export const command: CommandV2 = {
       await progress.sendNextStep() // start step 3
 
       for (const [imdbId, series] of seriesList) {
+        const embed = buildShowEmbed(imdbId, series.series)
+
         try {
-          const newPost = await createForumPost(interaction.client.channels, series.series, tvForum)
+          const forumChannel = await interaction.client.channels.fetch(tvForum)
+          const newPost = await createForumPost(forumChannel, embed, series.series.name)
           seriesList.set(imdbId, {
             series: series.series,
             post: newPost
@@ -122,10 +125,6 @@ export const command: CommandV2 = {
 
         const show = await saveShowToDB(imdbId, tvDBSeries.id, tvDBSeries.name, post as TextBasedChannel)
 
-        await post.send({
-          embeds: [await buildShowEmbed(imdbId, tvDBSeries, show.destinations)]
-        })
-
         await updateEpisodes(show.imdbId, show.tvdbId, series.series)
 
         messages.push(`Created post for \`${tvDBSeries.name}\` (${imdbId}) - <#${post.id}>`)
@@ -200,21 +199,23 @@ async function checkForExistingPosts (imdbId: string, tvForum: string): Promise<
  * @param tvForumId discord forum to create a post in
  * @returns the created forum thread
  */
-async function createForumPost (channels: ChannelManager, tvdbSeries: SeriesExtendedRecord, tvForumId: string): Promise<ThreadChannel<boolean>> {
-  const forumChannel = await channels.fetch(tvForumId)
-
-  if (forumChannel == null || !isForumChannel(forumChannel)) {
+async function createForumPost (channel: Channel | null, embed: APIEmbed, seriesName: string): Promise<ThreadChannel<boolean>> {
+  if (channel == null || !isForumChannel(channel)) {
     throw new ProgressError('No tv forum found')
   }
 
   // create the forum post
-  return await forumChannel.threads.create({
-    name: tvdbSeries.name,
+  const result = await channel.threads.create({
+    name: seriesName,
     autoArchiveDuration: 10080,
     message: {
-      content: `${tvdbSeries.image}`
+      embeds: [embed]
     }
   })
+
+  await result.lastMessage?.pin()
+
+  return result
 }
 
 /**
diff --git a/src/commands/search.ts b/src/commands/search.ts
index 2eee911..21f89dd 100644
--- a/src/commands/search.ts
+++ b/src/commands/search.ts
@@ -38,7 +38,7 @@ export const command: CommandV2 = {
         }
       })
 
-      return await interaction.editReply({ embeds: [await buildShowEmbed(imdbId, series, show?.destinations ?? [])] })
+      return await interaction.editReply({ embeds: [buildShowEmbed(imdbId, series, show?.destinations ?? [])] })
     }
 
     const series = await getSeriesByName(query)
@@ -49,7 +49,7 @@ export const command: CommandV2 = {
 
     if (imdbId == null) return await interaction.editReply('Show not found')
 
-    return await interaction.editReply({ embeds: [await buildShowEmbed(imdbId, series, [])] })
+    return await interaction.editReply({ embeds: [buildShowEmbed(imdbId, series, [])] })
   },
   async executeAutoComplate (app: App, interaction: AutocompleteInteraction) {
     await showSearchAutocomplete(interaction)
diff --git a/src/lib/messages.ts b/src/lib/messages.ts
index 6c47656..54a44b8 100644
--- a/src/lib/messages.ts
+++ b/src/lib/messages.ts
@@ -2,7 +2,7 @@ import { type Destination } from '@prisma/client'
 import { type APIEmbed, type APIEmbedField } from 'discord.js'
 import { type SeriesExtendedRecord } from '../interfaces/tvdb.generated'
 
-export async function buildShowEmbed (imdbId: string, tvdbSeries: SeriesExtendedRecord, destinations: Destination[] = []): Promise<APIEmbed> {
+export function buildShowEmbed (imdbId: string, tvdbSeries: SeriesExtendedRecord, destinations: Destination[] = []): APIEmbed {
   // put together some basic data fields
   const fields: APIEmbedField[] = [
     {