The goal of this project is to analysis the sales budget data, extract necessary information about Products and Customers based on a combination of features and make a dashboard to review the performance of the company.
- Do ETL : Extract-Transform-Load dataset
- Perform EDA through python
- Extract various information such as Sales, budget, variance
- Extract necessary information about Products and Customers
- Make necessary dashboard
- Find key metrics and factors and show the meaningful relationships between attributes
Business Intelligence
Retail & Sales
Advanced
Python, DAX and Power Query M
Jupyter Notebook, MS-Excel, MS-Power BI
- A sizable portion of the clientele is made up of people between the ages of 40 and 59
- The year 2016 saw an exponential surge in sales
- High quantity of products is ordered from Australia and United States
- Major Profit is contributed by the Bike Category
- The average order has a gap of 7 days between the day the order is ready for export from the factory and the date it was shipped
- Maximum profit earned in the months of June, November, and December
- High sales orders are seen on Wednesday and Saturday, when compared to other weekdays
- There is a high negative correlation between Price and number of Quantity ordered
- The average amount spent by men without permanent addresses is low, whilst the average amount spent by women without permanent addresses is higher
- Age range of 40-49 and 50-59 is shows high demand compared to other age group
- High salary range leads to increase in revenue
- Customers with a high school diploma and modest annual income buy more products than people with bachelor's degrees
- According to the customer segmentation described above, approximately 15% of our clients are high value clients, whereas the majority of our clientele are low value and lost clients
- Client retention in 2014 was subpar
- 2016 brought about a slight improvement in retention
Hello Mr. Reader, if you find any bug or anything else that could add more value in this project then please consider raising it to me I will address them asap
If you have any feedback, please reach out to me via LinkedIn