Achieve that the homepage can be found with related search terms

[da-kami]

As a user I would remember the name of the app and would like to find the homepage in context of what 10101 is.
Motivation: I often remember context when I go to e.g. a meetup. 10101 is a wallet, I might remember Lightning, I might remember the name but not how to exactly write it (...)

Potentially easy to achieve:

• 10101 app
• 10101 wallet
• ten ten one wallet (not sure how smart search engines already are when it comes to number to text conversion)
• ten ten one app

I am not sure why google is not "smart" enough to find the homepage with wallet and app. It is mentioned on the homepage.
Maybe a sitemap, see #4 , can fix this.

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Here are some ideas for harder search terms that I would like to associate with 10101. This section is out of scope for this ticket but it would be great to add some more information how this can be achieved when working on this ticket, because it is related.

• Noncustodial Lightning Wallet
• Lightning Trading Wallet

The "harder" example will require "coining" terms/phrases, by e.g. repeatedly use them in quality blogposts linking to the homepage. We can also place them on the homepage, but that requires some alignment on what exactly we want to "coin".