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This CRM is specifically designed for traffic arbitrage teams. Constructed using the Django Rest Framework, it encompasses features such as user, lead, order, team, and campaign management, ad ordering, analytics, revenue tracking, and more. By adhering to Django's best practices, the CRM guarantees scalability, security, and customization.

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Introduction

This project introduces a CRM system specifically designed for traffic arbitrage teams. Notable features include:

  1. Prospects tracking and management: prospects are virtual entities with user details, like User-Agent, IP, Referrer. They simulate the tracking of a user's journey to a specific landing page. Currently, they are gathered as a simple post requests, but this functionality will be adjusted to tracking of get requests through the small tracking image, embedded into the landing page. Thus, it will be possible to track real-life visits of users to landing pages. Also, each prospect has a user_id property, which makes it possible to track the specific team member responsible for the prospect. As a result, users, or Buyers to be precise, can monitor their own performance.

    Screenshot_1

    Screenshot_11

  2. Orders tracking and management: orders are virtual entities, that simulate the filling of order form by user. Each order is derived from a prospect, therefore providing the opportunity to track the performance of the concrete prospects source. Currently, orders are gathered as post requests. However, under real-life conditions, they can be collected using an order form on the landing page.

  3. Management of teams: each team has several Buyers and a Team Lead. Team Lead can assess the team performance and act accordingly. Currently, there is corresponding html-frontend section, allowing management of the teams.

    Screenshot_2

    Screenshot_3

    Also, teams management API has been implemented. All API requests to teams-related endpoints require authorization. Authorization is being performed through JWT.

  4. User management: there are several roles in the system - Buyer, Team Lead, Funds Coordinator, and Owner. Each with its own set of permissions and responsibilities. Buyer is an expert, responsible for attracting the prospects and orders. Team Lead is a management position that involves tracking team performance and assisting in improving the efficiency of team members. Fund Coordinator is responsible for replenishing the accounts of Buyers in various systems used for traffic acquisition. Owner - is the owner of the team. Each user's page provides a detailed listing of prospects generated by them. Users, Prospects, and Teams can not only be viewed, but also created, updated, and deleted.

    Screenshot_4

    Screenshot_5

    Screenshot_6

  5. The initial analytics functionality has been implemented in the form of four graphs. As an example, the registration dynamics of both the Team Lead and Buyer user types are showcased on the home page:

    Screenshot_7

    Also, there's a graph showcasing the dynamics of Prospects generation, as well as a bar chart that can display the number of members in each team. Additionally, it provides the opportunity to analyze the cumulative performance of each team in terms of the quantity of generated Prospects:

    Screenshot_8

    Screenshot_9

  6. A bonus feature of this system is the comprehensive Admin section. It is intended for owners or superusers, providing them with a platform where they can manage and control any aspect of the system as desired. While the 'usual' frontend management through HTML templates is currently under development, the 'admin' section is already fully equipped with all necessary features to manage all available entities within the system.

    Screenshot_1

  7. In addition to this, all API requests can be tested using Swagger for a streamlined and efficient testing process. All endpoints displayed on the Swagger page are fully functional. In the 'Usage' section below, some endpoints are documented. However, due to ongoing active development, the most accurate information about available functionalities can be found directly through Swagger.

Screenshot_2

Installation

  1. Python3 must be installed. If not, please, visit https://www.python.org/ and choose appropriate version for your OS.
  2. Clone the repository and navigate to the cloned folder using the cd command:
    git clone https://github.com/luxuriant777/CRM-system-for-arbitrage-team
    cd CRM-system-for-arbitrage-team
  3. Switch to the dev branch:
    git checkout dev
  4. Create and activate the virtual environment - this is a separate container where all the necessary dependencies will be installed:
    • creation:
    python -m venv venv
    • activation:
    venv\Scripts\activate (on Windows)
    source venv/bin/activate (on macOS)
  5. Install packages:
    pip install -r requirements.txt
  6. Apply migrations:
    python manage.py migrate
  7. Create a superuser. You will be asked to provide a username, email (optional), and password:
    python manage.py createsuperuser
    A superuser account can be used to log in to the Django administrative interface and perform administrative tasks.
  8. Create the necessary groups and permissions with this command:
    python manage.py check
  9. You can start the development server by running:
    python manage.py runserver
    Then you will be able to access the administrative interface by visiting http://127.0.0.1:8000/admin in your web browser.

Usage

1. Asynchronous processing of prospects and orders creation

To enable the simultaneous storage of multiple prospect or order creation requests, it is necessary to install RabbitMQ and start celery. Assuming, that you have RabbitMQ installed, run the following command in the command prompt or bash while in the root folder of the project:

celery -A crm_arbitrage worker --loglevel=info -P eventlet

This action is mandatory in order to be able to accept prospects and orders. If Celery is not up and running, the prospects and orders will not be written to the database.

2. To register a user (a team member):

  1. Open Postman and enter this URL:

    http://127.0.0.1:8000/api/users/register/
  2. Select the HTTP method as "POST".

  3. Click on the "Body" tab below the URL field.

  4. Select the "raw" option and choose "JSON" from the dropdown menu.

  5. In the request body, provide the JSON payload containing the username, email, and password. For example:

    {
      "username": "example_user",
      "email": "user@example.com",
      "password": "secretpassword"
    }
  6. Click the "Send" button to send the request.

  7. Postman will send the POST request to the specified URL with the provided JSON payload. You should receive a response indicating whether the user registration was successful or any errors that occurred. If the registration was successful, you will see:

    {
        "message": "User registered successfully.",
        "user": {
            "username": "example_user",
            "email": "user@example.com"
        }
    }

3. To login as a registered user:

  1. Open Postman and enter this URL:

    http://127.0.0.1:8000/api/users/login/
  2. Select the HTTP method as "POST".

  3. Click on the "Body" tab below the URL field.

  4. Select the "raw" option and choose "JSON" from the dropdown menu.

  5. In the request body, provide the JSON payload containing the username and password. For example:

    {
      "username": "example_user",
      "password": "secretpassword"
    }
  6. Click the "Send" button to send the request.

  7. Postman will send the POST request to the specified URL with the provided JSON payload. You should receive a response indicating whether the user login was successful or any errors that occurred. If the login was successful, you will see this:

    {
        "message": "User logged in successfully.",
        "access_token": "eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJ0b2tlbl90eXBlIjoiYWNjZXNzIiwiZXhwIjoxNjg1OTc0MTQ3LCJpYXQiOjE2ODU5NzM4NDcsImp0aSI6ImZkZTE2NWZjZmQyZDRkOTJhY2FjNmQ1NTQyODBlZGQwIiwidXNlcl9pZCI6MiwicGF5bG9hZCI6eyJ1c2VyX2lkIjoyLCJ1c2VybmFtZSI6ImV4YW1wbGUifX0.F4y3hLbOk3UcJBoSKZIaZvGO2HtXCghgy7vszq4mIuM"
    }

    The access_token should be used to make requests to all endpoints that require authorization.

4. To list all registered users:

  1. Open Postman and enter this URL:

    http://127.0.0.1:8000/api/users/list/
  2. Select the HTTP method as "GET".

  3. Click on the "Authorization" tab below the URL field.

  4. Select the "Bearer Token" option and enter the access_token you received when performed the login request. For example:

    eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJ0b2tlbl90eXBlIjoiYWNjZXNzIiwiZXhwIjoxNjg1OTc0MTQ3LCJpYXQiOjE2ODU5NzM4NDcsImp0aSI6ImZkZTE2NWZjZmQyZDRkOTJhY2FjNmQ1NTQyODBlZGQwIiwidXNlcl9pZCI6MiwicGF5bG9hZCI6eyJ1c2VyX2lkIjoyLCJ1c2VybmFtZSI6ImV4YW1wbGUifX0.F4y3hLbOk3UcJBoSKZIaZvGO2HtXCghgy7vszq4mIuM
    
  5. Click the "Send" button to send the request.

  6. Postman will send the GET request to the specified URL. You should receive a response with the list of all registered users, or message with errors that occurred. If the request was successful, you will see this:

    [
       {
           "id": 1,
           "username": "example_user",
           "email": "user@example.com"
       },
       {
           "id": 2,
           "username": "example",
           "email": "user1@example.com"
       },
       {
           "id": 3,
           "username": "example3",
           "email": "user3@example.com"
       },
       {
           "id": 4,
           "username": "example4",
           "email": "user3@example.com"
       }
    ]

5. To create a prospect (a basic "visit" to the landing page, with or without making a purchase):

  1. Open Postman and enter this URL:

    http://127.0.0.1:8000/api/prospects/create/
  2. Select the HTTP method as "POST".

  3. Click on the "Body" tab below the URL field.

  4. Select the "raw" option and choose "JSON" from the dropdown menu.

  5. In the request body, provide the JSON payload containing the ip address, useragent, and referral source. For example:

    {
    "ip_address": "192.168.4.1",
    "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
    "referral_source": "example.com"
    }
  6. Click the "Send" button to send the request.

  7. Postman will send the POST request to the specified URL with the provided JSON payload. You should receive a response indicating whether the request was successful or any errors that occurred. If the request was successful, you will see this:

    {
    "ip_address": "192.168.4.1",
    "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
    "referral_source": "example.com"
    }

6. To list all available prospects:

  1. Open Postman and enter this URL:

    http://127.0.0.1:8000/api/prospects/list/
  2. Select the HTTP method as "GET".

  3. Click on the "Authorization" tab below the URL field.

  4. Select the "Bearer Token" option and enter the access_token you received when performed the login request. For example:

    eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJ0b2tlbl90eXBlIjoiYWNjZXNzIiwiZXhwIjoxNjg1OTc0MTQ3LCJpYXQiOjE2ODU5NzM4NDcsImp0aSI6ImZkZTE2NWZjZmQyZDRkOTJhY2FjNmQ1NTQyODBlZGQwIiwidXNlcl9pZCI6MiwicGF5bG9hZCI6eyJ1c2VyX2lkIjoyLCJ1c2VybmFtZSI6ImV4YW1wbGUifX0.F4y3hLbOk3UcJBoSKZIaZvGO2HtXCghgy7vszq4mIuM
    
  5. Click the "Send" button to send the request.

  6. Postman will send the GET request to the specified URL. You should receive a response with the list of all prospects, or message with errors that occurred. If the request was successful, you will see this:

    [
    {
        "id": 1,
        "ip_address": "192.168.0.1",
        "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
        "referral_source": "example.com",
        "created_at": "2023-06-05T16:11:00.675296Z"
    },
    {
        "id": 2,
        "ip_address": "192.168.1.1",
        "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
        "referral_source": "example.com",
        "created_at": "2023-06-05T16:11:13.301890Z"
    },
    {
        "id": 3,
        "ip_address": "192.168.3.1",
        "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
        "referral_source": "example.com",
        "created_at": "2023-06-05T16:11:17.313468Z"
    }
    ]

7. To create an order (a purchase made by the customer):

  1. Open Postman and enter this URL:

    http://127.0.0.1:8000/api/orders/create/
  2. Select the HTTP method as "POST".

  3. Click on the "Body" tab below the URL field.

  4. Select the "raw" option and choose "JSON" from the dropdown menu.

  5. In the request body, provide the JSON payload containing the prospect's ID, email, phone number, first and last names, and delivery address. This simulates a situation where the potential client has made a purchase and filled out the order form. Here is the example:

    {
    "prospect_id": 1,
    "email": "example@example.com",
    "phone_number": "1234567890",
    "first_name": "John",
    "last_name": "Doe",
    "delivery_address": "123 Main St, City, Country"
    }
  6. Click the "Send" button to send the request.

  7. Postman will send the POST request to the specified URL with the provided JSON payload. You should receive a response indicating whether the request was successful or any errors that occurred. If the request was successful, you will see this:

    {
    "prospect_id": 1,
    "email": "example@example.com",
    "phone_number": "1234567890",
    "first_name": "John",
    "last_name": "Doe",
    "delivery_address": "123 Main St, City, Country",
    "prospect": {
        "id": 1,
        "ip_address": "192.168.8.1",
        "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
        "referral_source": "example.com",
        "created_at": "2023-06-06T03:08:18.381655Z"
        }
    }

8. To list all available orders (with the ability to view associated prospect details):

  1. Open Postman and enter this URL:

    http://127.0.0.1:8000/api/orders/list/
  2. Select the HTTP method as "GET".

  3. Click on the "Authorization" tab below the URL field.

  4. Select the "Bearer Token" option and enter the access_token you received when performed the login request. For example:

    eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJ0b2tlbl90eXBlIjoiYWNjZXNzIiwiZXhwIjoxNjg1OTc0MTQ3LCJpYXQiOjE2ODU5NzM4NDcsImp0aSI6ImZkZTE2NWZjZmQyZDRkOTJhY2FjNmQ1NTQyODBlZGQwIiwidXNlcl9pZCI6MiwicGF5bG9hZCI6eyJ1c2VyX2lkIjoyLCJ1c2VybmFtZSI6ImV4YW1wbGUifX0.F4y3hLbOk3UcJBoSKZIaZvGO2HtXCghgy7vszq4mIuM
    
  5. Click the "Send" button to send the request.

  6. Postman will send the GET request to the specified URL. You should receive a response with the list of all orders, or message with errors that occurred. If the request was successful, you will see this:

    [
    {
        "id": 1,
        "prospect_id": 3,
        "email": "example@example.com",
        "phone_number": "1234567890",
        "first_name": "John",
        "last_name": "Doe",
        "delivery_address": "123 Main St, City, Country",
        "created_at": "2023-06-06T02:52:07.115852Z",
        "prospect": {
            "id": 3,
            "ip_address": "192.168.8.1",
            "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
            "referral_source": "example.com",
            "created_at": "2023-06-06T02:51:45.971552Z"
        }
    },
    {
        "id": 2,
        "prospect_id": 3,
        "email": "example@example.com",
        "phone_number": "1234567890",
        "first_name": "John",
        "last_name": "Doe",
        "delivery_address": "123 Main St, City, Country",
        "created_at": "2023-06-06T02:52:09.917670Z",
        "prospect": {
            "id": 3,
            "ip_address": "192.168.8.1",
            "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
            "referral_source": "example.com",
            "created_at": "2023-06-06T02:51:45.971552Z"
        }
    },
    {
        "id": 3,
        "prospect_id": 3,
        "email": "example@example.com",
        "phone_number": "1234567890",
        "first_name": "John",
        "last_name": "Doe",
        "delivery_address": "123 Main St, City, Country",
        "created_at": "2023-06-06T02:52:11.116232Z",
        "prospect": {
            "id": 3,
            "ip_address": "192.168.8.1",
            "user_agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/89.0.4389.82 Safari/537.36",
            "referral_source": "example.com",
            "created_at": "2023-06-06T02:51:45.971552Z"
        }
     }
    ]

    Please note that all information related to the details of the corresponding prospect will also be included.

Contributions

Contributions to this project are welcomed. If you find any bugs or areas for improvement, please feel free to submit a pull request to the dev branch or open an issue. Your input is appreciated and helps make this project better for everyone. We look forward to your feedback and contribution.

License

This project is licensed under the GNU General Public License (GPL) version 3.0.

Disclaimer

The Arbitrage Teams CRM system is furnished on an 'as is' basis, with no warranties or assurances whatsoever. The creators and contributors of this platform disclaim all liability for any damages or losses resulting from its usage.

The platform is devised to aid in tracking user activity, managing prospects, orders, teams, etc. However, it's entirely your responsibility to utilize this tool wisely. We urge you to exercise prudence and operate the CRM system at your own discretion. Prior to deploying it extensively, we recommend testing it on a small scale or in a non-production environment.

About

This CRM is specifically designed for traffic arbitrage teams. Constructed using the Django Rest Framework, it encompasses features such as user, lead, order, team, and campaign management, ad ordering, analytics, revenue tracking, and more. By adhering to Django's best practices, the CRM guarantees scalability, security, and customization.

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