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In this video tutorial I deliver a custom formatted google sheet to our fake client.

We're able to share this document with VIEW access to our clients email, making it possible to show how many of the different kinds of data we've identified from their anonymous website traffic.

Watch the video tutorial



Sample Docs I was working on

Sample Sheet - For My Client
Sample Sheet - The Ads Lab Full Google Sheet

The Formulas I used

VLOOKUP

Google Docs for VLOOKUP

It would make sense to use LOOKUP instead of VLOOKUP, however... there's a bug/feature in LOOKUP where it doesn't always return the exact match. Instead, it will return the "best" match which is a major problem when we only want exac…

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Answer selected by jonathonbyrdziak
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