diff --git a/src/Client.ts b/src/Client.ts
index 0d8b54ac..b064ec2f 100644
--- a/src/Client.ts
+++ b/src/Client.ts
@@ -73,6 +73,13 @@ export const GET_ALL_QUERY_DELAY = 500
  */
 const DEFUALT_RETRY_AFTER_MS = 1000
 
+/**
+ * The maximum number of attemps to retry a query with an invalid ref before
+ * halting. We allow multiple attemps as each attemp may return a different ref.
+ * Capping the number of attemps prevents infinite loops.
+ */
+const MAX_INVALID_REF_RETRY_ATTEMPS = 3
+
 /**
  * Extracts one or more Prismic document types that match a given Prismic
  * document type. If no matches are found, no extraction is performed and the
@@ -1696,6 +1703,7 @@ export class Client<
 	 */
 	private async _get<TDocument extends TDocuments>(
 		params?: Partial<BuildQueryURLArgs> & FetchParams,
+		attemptCount = 0,
 	): Promise<{ data: Query<TDocument>; url: string }> {
 		const url = await this.buildQueryURL(params)
 
@@ -1705,7 +1713,10 @@ export class Client<
 			return { data, url }
 		} catch (error) {
 			if (
-				!(error instanceof RefNotFoundError || error instanceof RefExpiredError)
+				!(
+					error instanceof RefNotFoundError || error instanceof RefExpiredError
+				) ||
+				attemptCount >= MAX_INVALID_REF_RETRY_ATTEMPS - 1
 			) {
 				throw error
 			}
@@ -1722,7 +1733,7 @@ export class Client<
 				`The ref (${badRef}) was ${issue}. Now retrying with the latest master ref (${masterRef}). If you were previewing content, the response will not include draft content.`,
 			)
 
-			return await this._get({ ...params, ref: masterRef })
+			return await this._get({ ...params, ref: masterRef }, attemptCount + 1)
 		}
 	}
 
diff --git a/test/__testutils__/testInvalidRefRetry.ts b/test/__testutils__/testInvalidRefRetry.ts
index 05c428b2..8ef46c43 100644
--- a/test/__testutils__/testInvalidRefRetry.ts
+++ b/test/__testutils__/testInvalidRefRetry.ts
@@ -5,7 +5,7 @@ import { rest } from "msw"
 import { createTestClient } from "./createClient"
 import { mockPrismicRestAPIV2 } from "./mockPrismicRestAPIV2"
 
-import type * as prismic from "../../src"
+import * as prismic from "../../src"
 
 type TestInvalidRefRetryArgs = {
 	run: (
@@ -95,4 +95,46 @@ export const testInvalidRefRetry = (args: TestInvalidRefRetryArgs): void => {
 			expect(triedRefs).toStrictEqual([badRef, masterRef])
 		},
 	)
+
+	it.concurrent(
+		"throws if the maximum number of retries when an invalid ref is used is reached",
+		async (ctx) => {
+			const client = createTestClient({ ctx })
+			const queryResponse = ctx.mock.api.query({
+				documents: [ctx.mock.value.document()],
+			})
+
+			const triedRefs: (string | null)[] = []
+
+			mockPrismicRestAPIV2({ ctx, queryResponse })
+			const endpoint = new URL(
+				"documents/search",
+				`${client.documentAPIEndpoint}/`,
+			).toString()
+			ctx.server.use(
+				rest.get(endpoint, (req) => {
+					triedRefs.push(req.url.searchParams.get("ref"))
+				}),
+				rest.get(endpoint, (_req, res, requestCtx) =>
+					res(
+						requestCtx.json({
+							type: "api_notfound_error",
+							message: `Master ref is: ${ctx.mock.api.ref().ref}`,
+						}),
+						requestCtx.status(404),
+					),
+				),
+			)
+
+			const consoleWarnSpy = vi
+				.spyOn(console, "warn")
+				.mockImplementation(() => void 0)
+			await expect(async () => {
+				await args.run(client)
+			}).rejects.toThrow(prismic.RefNotFoundError)
+			consoleWarnSpy.mockRestore()
+
+			expect(triedRefs.length).toBe(3)
+		},
+	)
 }