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[netlify-build]
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forstisabella committed Sep 10, 2024
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Expand Up @@ -11,7 +11,6 @@ Use Trait Activation to configure sync payloads that you send from Engage Audien

Trait Activation includes both [Trait Enrichment](/docs/engage/trait-activation/trait-enrichment/) and [ID Sync](/docs/engage/trait-activation/id-sync/). With Trait Enrichment, use custom, SQL, computed, and predictive traits to enrich the data you map to your destinations or destination functions. Use ID Sync to select identifiers and a sync strategy for each identifier when syncing Engage Audiences to Destinations.


## Trait Activation setup

To get started with Trait Activation, you'll need to set up the destination that you'll use with [Trait Enrichment](/docs/engage/trait-activation/trait-enrichment/) and [ID Sync](/docs/engage/trait-activation/id-sync/).
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